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Taking Care of Business: Career Strategies for Visual Artists

Click here to download the event poster to share with your colleagues.

Workshop Descriptions:


Click HERE for keynote speakers bios.  Additional bios of workshop presenters will be posted prior to registration. 
 

Business Strategies
Click here to register
Date:    Saturday, April 10, 2010
Time:   9:30am – 3:00pm (Registration opens at 8:45am)
Fee:      $20 Registration fee includes morning coffee and lunch
Place:   The Richard J. Kinsella Arts Magnet School, Hartford, CT

Keynote speaker Jim Grace will speak about the importance of artists viewing themselves as entrepreneurs.  He will provide an overview of some of the essential tools artists need to be effective and thrive in their careers including elements of good financial management and legal issues such as contracts, copyright, and insurance.

Morning Breakout Sessions (choose ONE only)
New York Foundation for the Arts – NYFA Source
NYFA Source is the most extensive national directory of awards, services, and publications for artists. Listings include over 4,200 arts organizations, 2,900 award programs, 4,200 service programs, and 900 publications for individual artists across the country. More programs are added every day. Learn first-hand how this powerful service can help you build your career.

The Doctor is IN
Artists can register to meet for a 20-minute one-on-one “check up” with an expert on the following topics:
 
Career Evolution –Artists will learn how business management practices affect the evolution of their work and their careers.

Cross-Discipline Collaborations

Showing and Selling Your Art - Learn to tell the difference and sharpen your focus to achieve your goals.

Order out of Chaos – discuss specific strategies to organize your artwork and your business activities

Artist Representation – bring your questions about the practice of hiring a representative to help promote your artwork.

Pricing Your Work

Portfolio Presentation Techniques

Online Portfolio Development

Managing Legal Considerations of Your Business

Museum Relationships

Gallery Relationships – learn more about establishing and maintaining relationships with galleries that will show and sell your work. With almost two decades of experience, former gallery owner Janice LaMotta will discuss the ins-and-outs of working with galleries.

Financial Management – as a practicing CPA and adjunct professor at the University of Connecticut, Paul Ramunni will give expert advice about the basics of managing your personal and professional finances.

Contracts – Keynote Speaker Jim Grace will discuss the ways contracts influence your professional art career.


Marketing & Promotion
Registration opens April 1
Date:    Saturday, May 1, 2010
Time:   8:45am – 3:00pm
Fee:      $20 Registration fee includes morning coffee and lunch
Place:   North Haven Campus of Gateway Community College, North Haven, CT

Keynote speaker Jackie Battenfield will speak about the importance of artists prioritizing the marketing and promotion of their work as a part of the successful career of a working artist.  She will share her empowering personal story of vision and focus to find the right market for her work and promote herself.  She will also share how she translated the skills she acquired in her administrative position to help her run her own artistic career.

Morning Breakout Sessions (choose ONE only)
New York Foundation for the Arts – NYFA Source
Artist Statement & Bios
Website & Social Media
Public Presentations
Marketing & Publicity Primer

Afternoon Breakout Sessions (choose ONE only)
New York Foundation for the Arts – NYFA Source
Artist Statement & Bios
Website & Social Media
Public Presentations
Marketing & Publicity Primer

 

Participate in JPEG Jam: 30 Artists!
30 Minutes!
 
This event takes place during all 3 workshops.

Modeled after the Pecha Kucha slideshow format, JPEG Jam provides an opportunity for artists registered in the “Taking Care of Business” workshop series to show their work in an informal setting.  Artists who register to participate in JPEG Jam will be invited, via e-mail, to contribute 5 images of their work to a Picasa photo gallery.  JPEG Jam is limited to 30 artists, so register early.  

On the day of the workshop the Picasa gallery will be projected as a slideshow and registered artists will have an opportunity to mingle and discuss their studio practice.

To participate in JPEG Jam please send an email to John Bent at John.Bent@ct.gov.

An e-mail invitation containing the link to the JPEG Jam gallery will be sent to the e-mail address you provide.  Thanks for participating in this networking event!  If you have technical questions please contact John at 860-256-2736.